A Mental Health Center that was created under the partnership of a group of mental health professionals.
Knowing about how important mental health is and how essential it is for all ages, we worked on this project by combining smooth shapes and colors.

Inspired by Sigmund Freud’s model of “id, ego & super-ego” we designed a three-part brain illustration that represents the different age and the different needs a person under treatment may have, as well as the variety of psychoanalysis methods that can be used to help.


Visual Identity


Heraklion, Crete

Naiv design Studio

41, Kapodistriou Str. 71306
Heraklion -Crete – Gr
2810 28 97 92
6938 070 953


Naiv Design Studio based in Heraklion Crete, founded in 2020 by Nikoleta Vasilaki, a Graphic Designer and Creative Director from Greece with a wide experience in the field of design and visual identity.

We passionately looking always for new challenges and inspiring projects. By believing in our clients dreams, day-to-day brainstorming and original research, we bring visual identities to life through printed and digital implementations.