{"id":345,"date":"2022-02-16T09:35:03","date_gmt":"2022-02-16T09:35:03","guid":{"rendered":"https:\/\/naivdesign.gr\/?p=345"},"modified":"2022-07-05T07:30:31","modified_gmt":"2022-07-05T07:30:31","slug":"creterium","status":"publish","type":"post","link":"https:\/\/naivdesign.gr\/index.php\/2022\/02\/16\/creterium\/","title":{"rendered":"Creterium"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"345\" class=\"elementor elementor-345\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-048ec85 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"048ec85\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f20999f\" data-id=\"f20999f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d329064 elementor-widget elementor-widget-text-editor\" data-id=\"d329064\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>creterium<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f029fba elementor-widget elementor-widget-text-editor\" data-id=\"f029fba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>is the 3rd generation of a beekeepers family with a tradition of 70 years, which produces a range of bee products, including honey, honeycomb and beeswax.<br \/>The first component of the name refers to the island of Crete and is indirectly associated with the word &#8220;criterium&#8221;, a Latin word for the criterion, where it symbolizes its high quality position (&#8220;taste criterion&#8221;, &#8220;quality criterion&#8221;).<br \/>We were asked to create branding and packaging design that would be appealing to Greek and international markets.<br \/>Through a narrative illustration we depict the daily life of the family in nature, then and now, blending the past, the present and the future.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05fe1e4 elementor-widget elementor-widget-text-editor\" data-id=\"05fe1e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Project<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68b41b3 elementor-widget elementor-widget-text-editor\" data-id=\"68b41b3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Naming, Logo Design, Visual Identity, Package Design<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-288b348 elementor-widget elementor-widget-text-editor\" data-id=\"288b348\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Location<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8fe037 elementor-widget elementor-widget-text-editor\" data-id=\"f8fe037\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Greece<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-015f6ba\" data-id=\"015f6ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67a7c13 elementor-widget elementor-widget-image\" data-id=\"67a7c13\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-01.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-01.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-01-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-01-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-01-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-40d33ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40d33ac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8de2fb1\" data-id=\"8de2fb1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e785ca5\" data-id=\"e785ca5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2dc9fe8 elementor-widget elementor-widget-image\" data-id=\"2dc9fe8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-02.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-02.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-02-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-02-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-02-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca7bc40 elementor-widget elementor-widget-image\" data-id=\"ca7bc40\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-03.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-03.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-03-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-03-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-03-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cc707f elementor-widget elementor-widget-image\" data-id=\"1cc707f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-04.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-04.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-04-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-04-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-04-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b09778c elementor-widget elementor-widget-image\" data-id=\"b09778c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-05.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-05.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-05-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-05-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-05-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16b6177 elementor-widget elementor-widget-image\" data-id=\"16b6177\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-06.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-06.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-06-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-06-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-06-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0653fb4 elementor-widget elementor-widget-image\" data-id=\"0653fb4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-07.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-07.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-07-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-07-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-07-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cec6087 elementor-widget elementor-widget-image\" data-id=\"cec6087\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1400\" height=\"840\" src=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-08.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-08.jpg 1400w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-08-300x180.jpg 300w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-08-1024x614.jpg 1024w, https:\/\/naivdesign.gr\/wp-content\/uploads\/2022\/05\/creterium-parousiasi-08-768x461.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>creterium is the 3rd generation of a beekeepers family with a tradition of 70 years, which produces a range of bee products, including honey, honeycomb and beeswax. The first component of the name refers to the island of Crete and is indirectly associated with the word &#8220;criterium&#8221;, a Latin word for the criterion, where it [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":676,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/posts\/345"}],"collection":[{"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/comments?post=345"}],"version-history":[{"count":20,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/posts\/345\/revisions"}],"predecessor-version":[{"id":677,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/posts\/345\/revisions\/677"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/media\/676"}],"wp:attachment":[{"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/media?parent=345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/categories?post=345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/naivdesign.gr\/index.php\/wp-json\/wp\/v2\/tags?post=345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}